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February 4, 2010

The Internet Shopping Carts

Filed under: Ecommerce, Internet Marketing, Online Shopping — Tags: , , , , , — admin @ 10:15 am

A shopping cart is basically a software application that runs on the web server. It has interlinking within the website to make your ecommerce easy. The payment is made either through their PayPal, credit cards or other modes of payment. The amount, the taxes and the shipping rates gets automatically totalled.

Also, interlinking within the website is made so that the customers can have an effective ecommerce experience. These shopping carts are written in different programming languages.

There are a number of shopping carts available in the market and thus you, as a user need to scrutinize their pros and cons. However, we have tried to pen down the comparison between a few popular shopping carts based on certain parameters viz.

  • Features
  • Users’ reviews including both plus points and minus points

Let’s understand the comparison:- (more…)

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January 21, 2010

Ecommerce in 2010…

Filed under: Ecommerce, Internet Marketing, Online Shopping, Social Media Optimization — Tags: , , , , , , , , , , , — admin @ 4:31 am

Ever since the evolution, ecommerce industry is growing rapidly as more and more consumers are opting to purchase goods online. The trust and confidence of the customers in ecommerce has shot up to the extent that sales are increasing to around 11% each year.

On the flip side, we have also noticed that still there is a chunk of population that fear shopping online. It is observed that there are a number of people that discard their shopping carts before checkout. The basic reason is that the overall checkout experience is quite difficult.

Hence, it becomes very urgent for the online marketers to find out something out of the box. The following can be a few important points that need to be kept in mind:- (more…)

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December 12, 2009

For safer Online Payments, use 3D Secure Protocol

Filed under: Ecommerce, Internet Marketing, Online Shopping — Tags: , , , , , , , — admin @ 3:35 am

Do you fear charge backs, or fraud or any criminal activity occurring on your site? Or as a user, do you fear your card information being misused by someone else?

To counter several concerns over online shopping, companies like Mastercard and Visa have introduced a new measure in online shopping security: the 3D Secure system. (more…)

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